FB/IG Paid Ads
Singapore Travel & Wellness
After signing on, CPL dropped from $19-$40 to $2.26; CPC dropped from $1.03-$1.55 to $0.24.

CPL
$19 – $40
CPL
$2.26
CPE
$0.15 – $0.26
CPE
$0.10 – $0.14
CPC
$1.03 – $1.55
CPC
$0.24
GYD MARKETING
We only make sure your brand is
In marketing, all it takes is finding that one focused dot. We don't just produce content — we build complete marketing experiences.
The Problem
Posting constantly on social media — but sales aren't moving?
Ad budget keeps burning, no overall strategy, ROI underwhelming?
Offline events, foot traffic, and online promotion disconnected — no synergy?
Brand identity scattered — doing a lot but customers can't remember you?
The Answer
We're not a content-posting agency. We integrate every touchpoint — turning traffic into sales and exposure into brand equity.
Platforms
“No FB / IG, no business in Malaysia.”
“Where young Malaysians and Chinese tourists go first when planning experiences.”
“When FB/IG holds the line and Xiaohongshu plants the seed, TikTok is the amplifier.”
Core Services
Market research, SWOT analysis, and marketing planning tailored to your brand.
Social media management, paid ads, and website builds — your full digital stack.
Video, visual, and copy — we tell your brand story right.
Launches, pop-ups, KOL partnerships — offline moments that become brand assets.
Visual identity, brand tone, and long-term asset management — a brand that amplifies marketing.
Case Studies
FB/IG Paid Ads
After signing on, CPL dropped from $19-$40 to $2.26; CPC dropped from $1.03-$1.55 to $0.24.

CPL
$19 – $40
CPL
$2.26
CPE
$0.15 – $0.26
CPE
$0.10 – $0.14
CPC
$1.03 – $1.55
CPC
$0.24
FB/IG Paid Ads
Cost per message dropped from RM6.75-13.50 to RM2.45-5.16; ThruPlay down to RM0.02.

ThruPlay
RM0.03 – RM0.15
ThruPlay
RM0.02
CPMsg
RM6.75 – RM13.50
CPMsg
RM2.45 – RM5.16
CPE
RM0.23 – RM0.55
CPE
(已优化)
FB/IG Paid Ads
CPL optimized from $0.70-1.60 down to $0.67; cost per message halved.

CPL
$0.70 – $1.60
CPL
$0.67
CPMsg
$3.40 – $8.10
CPMsg
$2.43 – $6.66
Xiaohongshu Organic Marketing
Sustained organic growth on Xiaohongshu through 'grass-planting' content + keyword strategy.

自然流量
起步阶段
自然流量
1K+ 起步
关键词曝光
基线
关键词曝光
+200%

Visual Identity (VI) System
Full brand visual system: logo, palette, typography, application guidelines, space signage.

Visual Identity (VI) System
Warm-toned café brand identity extending from logo to menus, sleeves, and takeaway packaging.

Poster & Menu Graphic Design
Seasonal posters, menus, and promotional materials designed for multiple Japanese restaurants.
Clients
Workflow
Prep & Brief
3 days – 4 weeks
Strategy & Planning
End of prep phase
Plan Approval
Before execution
Content & Asset Production
3 days – 3 weeks
Execution
From the 1st of each month
Review & Optimization
By the 10th of next month
Timelines flex to fit the nature of each campaign.
CONTACT
Tell us about your brand — let's see where that dot can take you.